Scope of work: Strategy UX/UI Website Design

01 Overview
Pathstone is a leading wealth advisory firm, providing investment solutions to family offices
02 The Challenge

Created a new digital design for Pathstone, which built brand loyalty while maintaining the brand legacy

03 Strategy
New Sitemap

Defined the list of the pages that will exist within the new solution based on user and business needs

Low-Fidelity Wireframes

Created wireframes that served as the initial step to define the hierarchical importance of the future design

Other Pages

Applied new art direction to all other pages. Created strong visuals, which were supported by copy across the entire website


Created specialized design for customer questionnaire, which helped identify the best solutions for his or her needs